Pre-launch · Lagos → World

Find your fit.

The home base for African creators who mean business. Set your rate. Pick your brands. Get paid on time.

1,247
creators & brands
on the waitlist
The problem

Brands overpay the wrong creators. Creators undersell to the wrong brands. Everyone negotiates in DMs. Everyone loses.

For creators

Run your business. Not your DMs.

Clusta is the operating system for your creator business. One place to set your rates, manage bookings, handle payments, and grow.

01

Set your rate.

Build your rate card with AI-suggested pricing based on your niche, reach, and engagement. No more undervaluing yourself. No more guessing.

02

Get matched.

Brands send collab requests based on fit — your audience, your niche, your voice. Accept, counter, or decline in 48 hours. No bidding wars.

03

Get paid.

Brands fund escrow before you post. When the work ships, payment auto-releases. No more chasing invoices. No more "we'll pay next week."

For brands

Book creators your audience actually trusts.

Stop cold-DMing creators. Stop overpaying for follower counts. Clusta matches your brief to creators whose audiences actually care.

01

Post a brief.

Tell us what you need: deliverable, timeline, budget, goals. We translate it into a structured brief creators can say yes to.

02

Pick by fit.

See ranked creators with real audience data, past performance, and transparent rates. Send collab requests to your shortlist — not a thousand cold DMs.

03

Pay on delivery.

Escrow protects your budget. Content specs are checked automatically. Release payment when work ships. Track performance for 14 days.

Why we're building this

Influencer marketing is broken. We're not fixing it.

People cluster around what fits them. Audiences cluster around creators they trust. Creators cluster around niches they love. Brands should cluster around creators whose audiences actually care — not the ones with the biggest number next to their handle.

Clusta makes clustering the default.

— The Clusta team, Lagos

Who's on the list.

Live · updated just now
A
@adaeze.eats
Food · Lagos · 2 mins ago
Creator
T
Thrift Souk
Fashion SME · Abuja · 4 mins ago
Brand
K
@kingsley.codes
Tech · Ibadan · 7 mins ago
Creator
M
@miraflexx
Fitness · Lagos · 11 mins ago
Creator
J
@jollofkingtv
Comedy · Port Harcourt · 14 mins ago
Creator
L
Lagos Skincare Co.
Beauty SME · Lekki · 18 mins ago
Brand
Z
@zainab.reads
Lifestyle · Kano · 22 mins ago
Creator
O
@obiwuzhere
Finance · Lagos · 26 mins ago
Creator

Questions, answered.

When does Clusta actually launch?
+
We're opening the private beta in Q3 2026, starting with 500 creators and 50 brands in Lagos. The waitlist is how you get in early — waitlist members are first in line for beta access, locked-in early-adopter rates, and founding creator perks.
Is Clusta only for big creators?
+
Nope — the opposite. Clusta is built for micro and mid-tier creators (1K to 500K followers) whose audiences actually trust them. Niche beats scale every time. If you create consistently and your audience engages, you belong here.
How is this different from DMing brands directly?
+
DMs are a lottery. Clusta brings the brand to you with a funded budget and a clear brief — no back-and-forth, no ghosting, no chasing invoices. Your rate is upfront. Payment is escrowed before you post. You get matched on fit, not follower count.
What does it cost?
+
Free to join, free to browse, free to build your rate card. We take a small service fee only when a booking completes — aligned incentives. Waitlist members lock in founding-member rates for life.
I'm outside Nigeria. Can I still join?
+
Yes. We're starting in Nigeria, then expanding to Ghana and Kenya, then the rest of the continent, then globally. The waitlist is open everywhere — and early signups shape where we launch next.

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Join the waitlist. Lock in founding rates. Get in before the crowd.